W Editors' Blog April 2011

"Behind the Bouffant"

Miami-based stylist and editorial shoot regular, Oribe, is the mastermind behind January Jones' tough-girl hair-do in W's May issue. "Her role in the new X-Men movie is such a departure from Betty Draper, so Craig McDean and Lori Goldstein thought we should give her a look that's really modern and cool," explained the hairstylist. His translation: Deconstructed rockabilly.

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