Bright Blonde Radiance & Repair Treatment Bright Blonde Radiance & Repair Treatment

Bright Blonde Radiance & Repair Treatment

$64.00
 / 
5.9 oz
Bright Blonde Shampoo for Beautiful Color Bright Blonde Shampoo for Beautiful Color

Bright Blonde Shampoo for Beautiful Color

$49.00
 / 
8.5 oz
Bright Blonde Conditioner for Beautiful Color Bright Blonde Conditioner for Beautiful Color

Bright Blonde Conditioner for Beautiful Color

$52.00
 / 
6.8 oz
Bright Blonde Essential Priming Serum Bright Blonde Essential Priming Serum

Bright Blonde Essential Priming Serum

$44.00
 / 
3.4 oz
Bright Blonde Sun Lightening Mist Bright Blonde Sun Lightening Mist

Bright Blonde Sun Lightening Mist

$38.00
 / 
3.0 oz
Bright Blonde Essentials Set Bright Blonde Essentials Set
NEW

Bright Blonde Essentials Set

$120.00
Before
After

Collection Benefits

  • Visibly brightens and tones blonde hair
  • Corrects brassiness and yellow tones
  • Hydrates and restores softness to dry, over-processed hair
  • Adds vibrancy and shine for healthier looking hair
Bright Blonde Shampoo for Beautiful Color

Bright Blonde Shampoo for Beautiful Color

"Look no further

If you are looking for a blonde shampoo that you can use a few times a week without drying your hair or staining your scalp, look no further. I wash my hair 1-2 times a week and I use this at least one of the times if not both. It keeps my blonde bright and doesn’t stain my scalp or my extensions purple."

- aprilchelle

Bright Blonde Conditioner for Beautiful Color

Bright Blonde Conditioner for Beautiful Color

"Subtle toning and maintenance

One of my go-to products when I’m really trying to preserve the cool blonde tones in my hair and prevent brassiness (something I’ve encountered with hard water in the shower as an unavoidable factor). It is a more of a lightweight conditioner compared to other options out there, but I think it is an excellent complement to the Oribe Bright Blonde Shampoo. It helps with subtle toning and maintenance of what you’ve had done at the salon without staining the shower or your scalp as other purple shampoos/conditioners have in my experience."

- danielles324

Bright Blonde Radiance & Repair Treatment

Bright Blonde Radiance & Repair Treatment

"Amazing treatment for blonde hair

This is a beautiful hair treatment for blonde hair! I have bleached hair and my hair gets brassy pretty quickly after toning it. This bright blonde treatment gives my hair a second life! The color looks so bright and cool-toned! No more yellow! I also appreciate that it makes my hair feel soft. Plus the packaging is just stunning."

- yourb3

Bright Blonde Sun Lightening Mist

Bright Blonde Sun Lightening Mist

"Bombshell

Fabulous product!! I spritz it on my hair before playing golf in the afternoon. The smell is AMAZING, plus I’ve developed natural-looking blond highlights around my face!"

- Gram

Bright Blonde Essential Priming Serum

Bright Blonde Essential Priming Serum

"Huge difference

I walked into my salon for my 5 week root touch up and my stylist said "Wow! Your color still looks great - so shiny and vibrant. What are you using???" Need I say more? I love this product."

- Barb

Results

Bright Blonde Radiance & Repair Treatment

91% said treatment removed unwanted brassiness*
86% said hair looks brighter and more vibrant*
85% said hair looks visibly healthier*
80% said hair feels less brittle and looks less damaged*

*Based on a consumer-panel survey of 104 women after two uses.

Bright Blonde Essential Priming Serum

Provides 450°F / 232°C heat protection

Frequently Asked Questions

Our Bright Blonde Shampoo & Conditioner are formulated with pure violet pigment to eliminate brassy tones and keep blonde color looking fresh and bright. Some purple shampoos and conditioners use a very concentrated level of violet pigment making them great for instant toning, however there is a risk of staining the hair. Bright Blonde Shampoo & Conditioner are formulated with a calibrated level of the pigment so that they are safe for everyday use without staining.

The treatment can be used after shampooing with Bright Blonde Shampoo and can be used weekly in place of Bright Blonde Conditioner. After rinsing, work the Bright Blonde Essential Priming Serum through damp hair before styling to protect, tone, and hydrate. You can also incorporate the Bright Blonde Sun Lightening Mist into your routine by misting on damp or dry hair where you want to create highlights or all over before basking in the sun or blow drying to gradually brighten.

Sun Lightening Mist features a hydrogen-peroxide free formula using concentrated lemon extract and chamomile to brighten and illuminate strands along with essential UV protection, among other high-quality ingredients. The product is uniquely designed to create a gradual brightening effect so you can customize the placement of highlights and desired brightness.

You do not need to go into the sun to get the benefits of this product. Bright Blonde Sun Lightening Mist’s formula is heat-activated, so we recommend using a heat source – either the sun or blow dryer – to see optimal results with this product.

Bright Blonde Sun Lightening Mist is ideal for blondes or light brunettes who color or highlight their hair and is suitable for use on all hair lengths and textures.